# Welcome to Cortex

## Overview

**Cortex** is a powerful AI application development platform that allows anyone to create customized AI assistants for themselves or their users. Cortex is built with three design principles in mind:

1. **Personalize**: Create custom AI assistants tailored to each team's unique needs.
2. **Streamline**: Provide a robust environment ready for immediate deployment and scalable growth.
3. **Safeguard**: Maintain an unwavering commitment to data privacy.

If you are a non-developer, look into [Copilot](https://docs.trycortex.ai/fundamentals/copilot). If you are a developer, look into [Callable](https://docs.trycortex.ai/fundamentals/callable).&#x20;

## Get Started

We've put together some helpful guides for you to get setup with our product quickly and easily.

{% content-ref url="product-guides/making-your-first-copilot" %}
[making-your-first-copilot](https://docs.trycortex.ai/product-guides/making-your-first-copilot)
{% endcontent-ref %}

{% content-ref url="product-guides/making-your-first-callable" %}
[making-your-first-callable](https://docs.trycortex.ai/product-guides/making-your-first-callable)
{% endcontent-ref %}

## Quick links

{% content-ref url="overview/understanding-cortex-architecture" %}
[understanding-cortex-architecture](https://docs.trycortex.ai/overview/understanding-cortex-architecture)
{% endcontent-ref %}

{% content-ref url="fundamentals/callable" %}
[callable](https://docs.trycortex.ai/fundamentals/callable)
{% endcontent-ref %}
